So you are one of the thousands of companies out there that want to become Social but don’t have a clue?
This is what you have to do:
1. Quit trying to “join the conversation”
Read the next steps here.
So you are one of the thousands of companies out there that want to become Social but don’t have a clue?
This is what you have to do:
1. Quit trying to “join the conversation”
Read the next steps here.
[...] as part of their online marketing campaigns. Starting from here, the approach is wrong. As said previously, companies must not try to join the conversation, they must CREATE the conversation; and using [...]