Stumbling around the Internet I found “The New Math“, a great work by Craig Damrauer. Check it out. BTW, Stumbleupon is not only a great way to discover new & interesting stuff, but also to promote your website.

A great example of good use of dinamic text to deliver a message…

Via pjorge.com

Just as the previous ones: Balls and Paint, Sony has just released the latest, called “Play Doh”, really spectacular.

You might also want to check out the Making of.

I’ve just seen this great video from Volkswagen UK promoting their new website.  It is really cool:

Via El factor humano

As we discussed previously, tangible media is becoming a reality day after day and one of the most attractive applications are the interactive surfaces in bars and restaurants.

Springwise published recently a post covering iBar, a commercial solution by Mindstrom that enables any bar with a multi-touch and interactive digital surface. The iBar is equiped with a software that continually maps the position of every object touching the surface and then triggers projected content that interact dinamically with the movement in the counter.  Multiple people can interact at once and can even start games or enable bluetooth technology to let users download content.

 Imagine a bar that can detect when your product’s pack is placed on the bar… and then trigger other actions, maybe online, maybe not…

To learn more visit: Springwise or Mindstorm

Coca Cola Zero Germany has created a really cool advergame for the Euro 2008 Soccer tournament. This creation mixes a good interface, video, 3D and music and is a good reference for high quality entertainment online.  As everything, it has it’s downside: the required download bandwidth.

 Nevertheless it is worth to try it.  Select the “standard” option to be able to play without registering.

Via RandomCulture and Adverblog

One of the leading car rental companies in Europe, Sixt, have found ways to be remarkable when they experimented with a new way to make their Google Adwords ads stand out from the crowd.  As Coolz0r said, pretty clever.