17
Mar
Posted by Alejandro Alemán In Online Marketing, websites
It is impressive how good Absolut maintains absolut.com with attractive and innovative content. Following the “In an Absolut World” campaign and doing more that just copy-pasting the mass media versions to the online world as some other brands might be doing, Absolut has launched a site in which the visions of artists, writers and actors from around the world have been collected and arranged in an interesting interface that, according to Martina, is powered by Flash and Papervision 3D.

In this website the visions of twelve selected persons are shown but it also lets the users to submit their own vision. For more visit absolut.com
03
Mar
Posted by Alejandro Alemán In websites
Adobe has launched a really nice website for promoting Creative Suite 3.0. In this site, using a scrollbar you can travel through the timeline and discover how with a single card an entire world and story can be created using just the imagination.

Really cool animation sequences. Try it: www.adobecards.com
Via RandomCulture
26
Feb
Posted by Alejandro Alemán In advergame, advertising, websites
Coca Cola Zero Germany has created a really cool advergame for the Euro 2008 Soccer tournament. This creation mixes a good interface, video, 3D and music and is a good reference for high quality entertainment online. As everything, it has it’s downside: the required download bandwidth.

Nevertheless it is worth to try it. Select the “standard” option to be able to play without registering.
Via RandomCulture and Adverblog
20
Feb
Posted by Alejandro Alemán In mobile, Viral Marketing, websites
Virgin Mobile in the US has launched an interesting website to promote their TXT service during the Valentine’s Day. The purpose of the site is to help people learn the fine art of sexy texting while promoting their cell phones and text messaging plans. A really good idea and implementation to engage users. Try it.

Via ViralBlog
18
Feb
Posted by Alejandro Alemán In websites
The New Beetle is ten years old and Volkswagen Mexico has launched a limited numbered edition to celebrate. They have also launched a special website for us to visit. A really good development with cool animations and transitions. Shame on the flash loaders, that are so hidden that the common user might not see them. (hint: see the blue bar at the top)

The New Beetle is ten years old. New, yes, because time goes on and it keeps looking completely different from others. It is so new that keeps liking you so much as the first time you saw it. And that is for celebrating.
Do you remember the first time you saw it? For the first time, a car that didn’t seem like any other, it was completely different. “Like ten years ahead”, you said. Almost like twenty, don’t you think so? Wait another ten years and you’ll see. In the meanwhile, come and get yours, because we are celebrating this ten years with a special limited edition that will not come back. There are only 310 and, no, in the future there will not be a car like this.
17
Feb
Posted by Alejandro Alemán In websites
Microsoft has launched a new website to promote Office 2008 for Mac. A really good approach with the simplification methaphora. The bad thing is when you want to “learn more” about the product, you are redirected to the traditional (and not-so-simplified) MS website.
Simplify your Work

Via Cpluv
16
Feb
Posted by Alejandro Alemán In websites
Coca-Cola has launched in France a new website that might extend the “Happiness Factory” concept to the online world. Regardless that the website takes a while to load, the graphics at the very first sight are really good. Once you start browsing you realize that in fact the development is too heavy, so it is difficult to really enjoy it. The advergame is really complicated. At the end, a really good effort but only enjoyable by those who have a broadband internet connection.

Via Adverblog